JTA NEWS
26 September 2018 - 17 Tishri 5779 - י"ז תשרי ה' אלפים תשע"ט
JTA NEWS :
Japan’s Daiso stores to enter Israel E-mail

Japanese retail chain Daiso has announced it will open the first of two stores in Israel this summer. Union Group, the franchise holder for H&M and COS in Israel, which is the official importer for Japanese cars Toyota and Lexus, will operate the stores.

Daiso, founded in 1977, is a chain of stores using the model of “every item for a dollar”. In Israel, it will compete with chains such as Max Stock and Hastock, due to its combination of large stores and cheap products.

The chain is expected to market up to 100,000 products at a fixed low price, including design and accessories products for different areas of the home. Most of the products to be offered in the stores are made exclusively for the Japanese chain’s private label.

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